Ad Ops Specialist Work From Home

Position Summary

Are you a detail-oriented professional passionate about digital advertising operations and a vision for driving performance? We're seeking a driven and meticulous Ad Ops Specialist who thrives in a fast-paced, remote-first environment. With a competitive annual salary of $74,427, this role presents a unique opportunity to advance your career while shaping the future of digital media strategies. As part of our fully remote team, you'll collaborate with cross-functional experts across marketing, data analytics, and creative services to implement and optimize digital advertising campaigns that engage, convert, and inspire audiences worldwide.

This role is designed for technically adept and creatively curious candidates. You’ll be entrusted with full-cycle ad operations responsibilities, from campaign setup to post-launch analytics. As a vital advertising team member, your daily contributions will ensure flawless execution, maximize return on investment, and drive long-term success for the business and our clients. Suppose you’re eager to push the boundaries of what digital advertising can achieve and want to be part of a supportive, innovative team. In that case, we encourage you to explore this rewarding opportunity.

Key Responsibilities

Campaign Setup and Execution

Managing Multi-Channel Campaigns

• ✨ Configure, deploy, and maintain advertising campaigns across display, video, and programmatic platforms
• 📌 Utilize industry-leading tools like Google Ad Manager, DV360, The Trade Desk, and Amazon DSP to execute strategic plans
• 📅 Launch campaigns with accuracy and timeliness, adhering to technical specifications and creative guidelines
• 📂 Develop internal documentation, including campaign playbooks and process maps, to enhance team efficiency

Performance Monitoring and Optimization

Analyzing and Improving Results

• 📈 Continuously monitor key metrics such as impressions, click-through rates, and conversions to evaluate success
• 🔄 Execute multivariate and A/B testing to optimize bidding strategies and creative performance
• 🧾 Leverage insights from analytics platforms like Google Analytics and Looker to drive data-informed decision-making
• 🧮 Adjust campaign parameters to enhance performance while maintaining brand integrity and message clarity

Collaboration and Communication

Coordinating with Cross-Functional Teams

• 🤝 Serve as the operational bridge between marketing strategists, data scientists, and creative designers
• 💬 Collaborate proactively with media buyers and sales representatives to ensure campaigns meet revenue targets
• 📣 Provide transparent, consistent reporting and status updates to internal teams and stakeholders
• 🧭 Act as the point of contact for resolving discrepancies and troubleshooting campaign issues in real time

Compliance and Quality Assurance

Maintaining Standards and Precision

• 🛡️ Ensure compliance with platform policies, data privacy laws (GDPR, CCPA), and brand safety protocols
• 🧪 Conduct end-to-end quality assurance checks, including tag validation, ad rendering tests, and performance audits
• 📰 Stay current on ad tech trends, industry regulations, and digital marketing best practices

Skills and Qualifications

Technical Expertise

Required Experience and Tools

• 🛠️ 2-4 years of hands-on experience in ad operations, digital marketing, or related ad tech environments
• 💻 Strong command of ad serving technologies, tag management systems, and trafficking protocols
• 🧑‍💻 Familiarity with HTML, JavaScript, and third-party ad tags (e.g., VAST, VPAID, or MRAID)
• ⚙️ Experience integrating campaigns with SSPs, DSPs, and DMPs

Analytical Abilities

Data-Driven Decision Making

• 🧠 Proficient in data visualization and interpretation, with the ability to translate findings into actionable insights
• 📊 Skilled in using Excel pivot tables, dashboards, and SQL queries to derive key takeaways
• 🔎 Detail-focused approach to tracking KPIs, identifying anomalies, and suggesting performance enhancements

Soft Skills and Remote Preparedness

Communication and Self-Discipline

• 🗂️ Proven ability to manage time efficiently and stay highly organized within a fully remote setting
• 📝 Effective written and spoken communication skills, with the ability to distill complex information
• 🏡 Self-starter who demonstrates autonomy, accountability, and reliability

Why Join Us?

Growth Opportunities

Learning and Advancement

• 🎓 Access to career development programs and ad tech certifications from industry partners
• 🚀 Be part of a culture that values innovation, mentorship, and internal mobility

Remote Work Benefits

Global Flexibility

• 🌍 Work from anywhere with flexible hours designed around results, not schedules
• 🧑‍💼 Be a part of a diverse, international team where your voice and ideas are valued

Recognition and Rewards

Acknowledging Contributions

• 💰 Competitive salary and bonus eligibility based on campaign and company performance
• 🏆 Employee recognition initiatives, spot bonuses, and quarterly awards for excellence

Mission and Purpose

Creating Industry Impact

• 📣 Empower brands to connect meaningfully with audiences in a respectful, privacy-forward way
• 🧩 Help lead our transition to a cookie-less, transparent, and impactful advertising ecosystem

Ideal Candidate Traits

Strategic Thinking

Aligning Tactics to Goals

• 🎯 Ability to think holistically and link tactical execution with strategic marketing objectives

Solution Orientation

Proactive Problem Solving

• 🔍 Thrive in ambiguous situations, bringing clarity through analysis and experimentation

Tech-Savvy Collaboration

Navigating Marketing and Tech Worlds

• 💬 Communicate seamlessly with both creative professionals and technical engineers

Tools You’ll Work With

Daily Platforms and Software

• 🧰 Google Ad Manager (GAM), DV360, The Trade Desk, Amazon DSP
• 📊 Google Analytics, Looker Studio, Tableau
• 💻 HTML/JavaScript, tag management tools (Tealium, GTM)
• 🧾 Slack, Notion, Trello, Jira for project and communication management

Your Future Impact

Your contribution as an Ad Ops Specialist is vital in sustaining campaign health, driving revenue, and elevating brand experiences. You’ll ensure the flawless operation of complex advertising systems and guide the optimization process through strategic thinking and technical mastery. With each campaign you support, you’ll help deliver high-quality user experiences that resonate with real audiences.

You’ll act as a guardian of precision, spotting inefficiencies and implementing solutions that improve team workflows and client satisfaction. Doing so empowers your team to scale, evolve, and deliver results in a competitive marketplace. In this high-impact role, you’re not just supporting campaigns — you’re helping to define a brighter, cleaner future for digital advertising.

Call to Action

Are you excited about transforming digital operations with efficiency, insight, and integrity? Are you passionate about performance metrics, automation, and seamless campaign execution? If you’re ready to make your mark in ad operations and grow in a thriving remote culture, take the next step in your career today! Published on: Apr 17, 2025