🧠 Online Programmatic Advertising Specialist (Remote) | $74,524 Annual Salary

🌟 Join a Team Where Strategy Meets Empathy

Imagine blending analytical brilliance with creativity—all from the comfort of your workspace. As an Online Programmatic Advertising Specialist, you’ll leverage advanced digital tools, optimize campaign results, and connect diverse audiences with meaningful messaging. This is one of the most dynamic remote roles in the advertising industry. We believe great campaigns emerge where individuals feel heard, empowered, and driven by purpose.

Our company culture prioritizes inclusion, wellness, and flexibility. Whether you’re a parent balancing family life or a globe-trotting professional, your expertise is celebrated. In this remote-first setting, teamwork happens online, but the relationships we build are genuine.

💡 Role Overview: Drive Digital Strategy with Empathy

🔍 Key Focus Areas

As a Remote Programmatic Advertising Specialist, you'll manage and refine high-performing media campaigns across display, video, native, and emerging channels. If you're exploring remote opportunities in digital media buying, this role delivers impact, innovation, and independence.

Your routine involves strategic optimizations, creative adjustments, and proactive collaboration across departments to ensure campaigns resonate. We're seeking someone skilled in programmatic ad technologies who brings curiosity, emotional intelligence, and a user-first mindset.

🎯 Responsibilities and Daily Impact

🔊 Build and Manage Media Campaigns

• Deploy programmatic advertising initiatives via DV360, The Trade Desk, Amazon DSP, or comparable platforms

📊 Performance Tracking and Optimization

• Refine campaign variables like bid strategies, targeting parameters, and ad formats to elevate performance metrics

🤝 Cross-Functional Coordination

• Partner with creative teams, analysts, and project leads to align advertisements with broader communication strategies

🧰 Technical Innovation and Strategy

• Test new ad types and analyze audience behavior to remain ahead in the evolving ad tech landscape

📅 Documentation and Analytics

• Compile and share campaign results, insights, and optimization proposals with internal and external stakeholders

🌐 Industry Awareness

• Stay current on programmatic trends, evolving digital privacy regulations, and platform updates

🌈 Candidate Profile: Who Thrives in This Role

You’re passionate about digital storytelling and performance marketing. You bring empathy, clarity, and an analytical mindset to every campaign. This isn’t just another online advertising role—it’s an opportunity to shape digital narratives that matter.

Your focus isn’t solely on conversions—you also aim to foster connection. You value inclusive communication and recognize the role of accessibility and representation in successful campaigns.

✅ Core Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or a related discipline
• 3+ years in programmatic media execution or digital ad operations
• Fluency in tools such as DV360, The Trade Desk, or other DSP platforms
• Strong understanding of digital KPIs like CTR, CPA, bounce rate, and ROAS
• Comfort with spreadsheets, analytics dashboards, and visualization tools like Tableau or Google Analytics
• Experience with audience segmentation, lookalike modeling, and A/B experimentation

🌍 Preferred Attributes

• Communicative, inclusive, and transparent in all stakeholder interactions
• Dedicated to equity and belonging in digital spaces
• Resourceful with a problem-solving orientation
• Enthusiastic about creative campaign development and data-led insights

🤝 What Makes Us Unique

We offer more than a remote job—we provide a purpose-driven work environment. We believe connection, innovation, and diversity are not optional but foundational.

We invest in your development, support your well-being, and empower you to thrive in a structure that values autonomy and alignment. Remote-first doesn't mean out-of-touch—we nurture real community with intention.

🌟 Our Culture in Action

🌱 Diverse Talent Representation

A globally inclusive team that mirrors the diverse perspectives of our audience

🏋️‍♂️ Health-Conscious Workflows

Encouraging balance through flexible hours and wellness support

🌀 Growth-Oriented Learning

Offering e-learning, mentoring, and innovation labs

💻 Virtual Collaboration Best Practices

Prioritizing async work, video calls, and transparent communication

💼 Compensation and Benefits

• Competitive salary of $74,524 annually
• Flexible vacation and rest policies
• Complete coverage for health, dental, and mental health
• Remote work setup stipend and equipment reimbursement
• Access to quarterly innovation sprints and creative sessions

🗺️ A Day in the Life: Your Remote Workflow

Start your morning reviewing key performance dashboards while sipping your favorite beverage. Collaborate virtually with your team on campaign adjustments or brainstorm fresh messaging angles. Midday involves digging into audience behavior trends and sharing strategic suggestions. Later, you finalize reports and mentor a colleague on segmentation best practices.

This flexibility, intention, and creative exchange rhythm define our remote advertising culture.

💬 Voices That Inspire

"I left my in-house agency role, unsure if remote life would work for me. I found support, creativity, and a team more unified than any office I’ve known." —✨ Priya Deshmukh, Senior Programmatic Strategist

"Being a person of color in tech has challenges, but I’ve never had to mute myself here. I’ve been encouraged, celebrated, and promoted. I bring all of myself to work." —🌍 Carlos Mendes, DSP Campaign Lead

🚀 Let’s Build the Future Together

You’ve read this far because you believe in the power of purpose-driven advertising. This is it if you’re seeking a remote opportunity that amplifies your technical and creative talents while supporting your whole self.

📝 Apply Today

💬 We’d love to hear your story—apply now and help us humanize advertising, one campaign at a time.

Published on: Apr 23, 2025