Remote Social Media Manager Jobs in Canada

Position Summary

Are you someone who thrives in the digital realm and has a deep appreciation for storytelling, creativity, and strategic communication? This remote Social Media Manager opportunity allows you to shape and lead the voice of a dynamic brand online while working from anywhere in Canada. You will operate in a self-directed environment and collaborate virtually with a diverse team to connect meaningfully with audiences, grow our social footprint, and reflect the essence of our mission. With an annual salary of $64,845, this role offers a balance of flexibility, innovation, and measurable impact.

Primary Responsibilities

Strategic Campaign Creation

Develop tailored strategies for each social platform, ensuring alignment with long-term brand goals. Use trend forecasting to design campaigns that promote brand relevance and user engagement. Construct editorial calendars that incorporate key marketing events and public interest milestones. Your approach will support both planned promotions and real-time storytelling.

Multi-Channel Content Production

Turn brand messaging into compelling posts, stories, and short videos. Execute these ideas across various platforms, including TikTok, Facebook, Instagram, LinkedIn, and Twitter, while adapting the tone and visuals for each channel. Maintain brand consistency while introducing creative elements that invite interaction and response.

Community Engagement

Manage interactions by responding to direct messages, user comments, and tagged posts promptly. Cultivate loyalty through thoughtful replies and proactive conversation starters. Facilitate discussions that align with brand values and implement community-building tactics such as giveaways, live chats, and spotlight features on followers or collaborators.

Digital Trends and Listening

Stay informed by monitoring industry trends and tracking hashtags relevant to your niche. Use insights from social listening to anticipate emerging topics. Monitor competitor activity and algorithm updates to refine and recalibrate strategies. Offer recommendations based on feedback, news cycles, and engagement patterns to keep content fresh and relatable.

Performance Analysis and Adjustment

Create weekly and monthly performance summaries by analyzing metrics such as likes, shares, impressions, and web conversions. Refine future content approaches using key takeaways from the data. Explore new content formats through A/B testing and assess their impact. Present your findings during team reviews and contribute insights that shape marketing decisions.

Work Environment and Culture

Fully Remote Flexibility

You can carry out your responsibilities from any city, town, or province in Canada. From early birds to night owls, you’ll have control over your schedule. Our communication culture relies on clarity, mutual respect, and outcome-focused collaboration. Expect video calls, shared project spaces, and transparent feedback systems.

Inclusive Team Experience

We foster a non-hierarchical culture where everyone contributes ideas, regardless of job title. Teamwide brainstorming sessions, creative huddles, and asynchronous feedback loops ensure your voice is heard. Collaboration tools help bridge the digital distance, creating a warm, respectful, and empowering remote team dynamic.

Tools and Technologies Used

Planning and Publishing Software

Plan and schedule posts efficiently using platforms such as Buffer or Hootsuite. Visual assets are created using Canva or Figma for fast-paced production, while Adobe Express and Photoshop are available for advanced design needs.

Monitoring and Optimization Tools

Leverage platforms such as Google Analytics, Meta Business Suite, and Sprout Social to monitor post performance. Campaign efficiency is further enhanced using keyword optimization tools like Ahrefs or SEMrush. You’ll analyze insights to help shape content calendars and refine future outreach.

Qualifications and Skills

Required Skills and Experience

Bring at least two years of hands-on experience overseeing branded social media accounts. You should understand how different formats—like short-form video, carousel posts, or story polls—perform across each network. Strong writing skills are essential for crafting captivating messages that are both concise and memorable. Comfort with tools for post-scheduling, reporting, and visual editing is expected.

Educational Background and Added Expertise

Having studied subjects such as Media Communications, Public Relations, or Digital Strategy is desirable. Previous roles that involved audience growth, brand reputation management, or influencer collaborations are a bonus. Understanding paid promotions and being familiar with key metrics, such as engagement rate, reach, and conversion efficiency, will enhance your effectiveness.

Compensation and Benefits

Earnings and Remote Support

This role offers an annual compensation package of $64,845, complemented by merit-based bonuses. Support for remote setup includes allowances for work tools, internet, and subscriptions to productivity software. We aim to equip you to work at your best, wherever you are.

Learning and Wellness Programs

Take advantage of flexible leave options and wellness-focused days. Access personal development funds that cover online training, workshops, or certification programs. Team connection activities, such as themed virtual meetups, collaborative challenges, and optional in-person events, are also part of our calendar.

Career Development

There’s room to grow. You’ll receive regular guidance and constructive feedback through structured check-ins and personal development reviews. As your responsibilities evolve, you can explore opportunities in digital content leadership, creative direction, or brand strategy. Your journey is supported with clear pathways and real-time mentorship.

Who You Are

You’re someone who sees social media not just as a job, but as a living, breathing space to build dialogue, share ideas, and inspire others. You’re organized, adaptable, and emotionally intelligent. Whether interpreting campaign metrics or crafting heartfelt captions, you approach your work with care and clarity. You value collaboration as much as independence and take initiative without waiting to be asked.

How to Apply

Think you're the right fit to shape our online presence? Apply today and bring your digital storytelling skills to a remote environment that appreciates authenticity, curiosity, and forward-thinking communication. Join us in building something that not only grows our brand but also celebrates meaningful connections online.