Digital Marketing Manager

Are you a dynamic and innovative individual with a passion for digital marketing? Are you ready to take the next step in your career or kickstart a new adventure in the vibrant city of Chennai? Look no further, as we are seeking both fresher and experienced candidates to join our team as a Digital Marketing Manager.

About Us:

We are a leading company in the [relevant industry] sector, dedicated to delivering top-notch solutions to our clients. Our team is driven by creativity, collaboration, and a relentless pursuit of excellence. As we continue to expand our presence in Chennai and beyond, we are seeking talented individuals to help us achieve our goals.

Key Responsibilities:

1. Strategic Planning: Develop and execute comprehensive digital marketing strategies to drive brand awareness, engagement, and conversion across various online platforms.
2. Content Creation: Generate engaging and relevant content for our website, social media channels, email campaigns, and other digital assets. This includes writing compelling copy, designing eye-catching visuals, and producing multimedia content.
3. Social Media Management: Manage and grow our presence on popular social media platforms such as Facebook, Twitter, Instagram, LinkedIn, and YouTube. Monitor trends, interact with followers, and implement targeted advertising campaigns.
4. SEO Optimization: Enhance our online visibility and search engine rankings through effective SEO strategies. Conduct keyword research, optimize website content, and analyze performance metrics to continually improve our SEO efforts.
5. Paid Advertising: Plan and execute paid advertising campaigns across various channels, including Google Ads, Facebook Ads, and display networks. Monitor campaign performance, adjust targeting parameters, and optimize ad spending to maximize ROI.
6. Email Marketing: Develop and execute email marketing campaigns to nurture leads, engage customers, and promote products or services. Segment email lists, design visually appealing templates, and analyze campaign performance metrics.
7. Analytics and Reporting: Utilize web analytics tools such as Google Analytics to track and analyze digital marketing performance metrics. Prepare regular reports and dashboards to provide insights into key performance indicators and make data-driven decisions.
8. Collaboration and Coordination: Work closely with cross-functional teams, including sales, product development, and creative services, to align digital marketing initiatives with overall business objectives. Communicate effectively and ensure seamless integration of marketing efforts.

Requirements:

• A bachelor's degree in marketing, communications, or a related field. Additional certifications in digital marketing are a plus.
• Proven experience in digital marketing, with a strong portfolio showcasing successful campaigns and results.
• Proficiency in digital marketing tools and platforms, including but not limited to Google Ads, Facebook Business Manager, Hootsuite, Mailchimp, and Adobe Creative Suite.
• Excellent communication skills, both written and verbal, with a keen eye for detail and creativity.
• Strong analytical abilities and a data-driven mindset, with the ability to interpret complex data sets and draw actionable insights.
• Ability to thrive in a fast-paced environment, manage multiple projects simultaneously, and meet tight deadlines.
• A collaborative and adaptable attitude, with a willingness to learn and grow in a dynamic team environment.

Apply Now:

If you are ready to take the next step in your digital marketing career and join a dynamic team in Chennai, we want to hear from you! Click on the "Apply For Job" button below to submit your application and take the first step towards an exciting new opportunity.

Join us and be part of our journey towards digital excellence!