Remote Employer Branding Specialist

Description

Remote Employer Branding Specialist

Elevate Employer Identity From Anywhere

If you're passionate about storytelling, inspired by workplace culture, and ready to help shape the voice of a growing organization, this is your moment. As a Remote Employer Branding Specialist, you’ll make an impact that echoes far beyond marketing campaigns. You'll champion the employer brand in ways that captivate top-tier talent and ignite engagement across digital channels—all from the comfort of your chosen workspace. With an annual salary of $88,100, this role delivers an exciting mix of innovation, influence, and meaningful contribution.

Key Areas of Influence

Your core mission will be to craft, enhance, and promote a consistent employer identity that reflects the company's values, inspires candidates, and supports recruiting goals. You'll work across departments to weave compelling narratives, develop cohesive branding content, and spotlight the company’s culture on a global stage.

Primary Responsibilities

Employer Branding Strategy

  • Develop and execute employer branding strategies that attract, inspire, and retain exceptional talent in both remote and hybrid settings.

Content Creation & Campaign Development

  • Create engaging employer content, including social media posts, career blogs, employee testimonials, video campaigns, and virtual hiring event materials.

Stakeholder Collaboration

  • Partner with recruitment and HR teams to align messaging across candidate touchpoints and deliver a seamless experience from job posting to offer

Performance Optimization

  • Track brand performance metrics across platforms, continuously optimizing messaging strategies for audience impact and reach

Internal Culture Advocacy

  • Collaborate with internal teams to highlight unique aspects of company culture, benefits, DEI efforts, career development programs, and remote-first practices.

Platform Management

  • Manage employer branding tools and platforms, ensuring brand consistency across career pages, Glassdoor, LinkedIn, and other talent marketing platforms.
  • Conduct regular brand audits to maintain alignment with the company’s evolving voice and market position.

Remote Work Environment

Flexible Work Culture

This fully remote opportunity offers the flexibility to shape your day around what inspires you most. Whether you work best at sunrise from a quiet coastal town or by moonlight in a buzzing city loft, you’ll find a collaborative digital culture that supports autonomy and creativity.

Digital Collaboration

You’ll be part of a distributed team that thrives on cross-cultural collaboration and transparent communication. Our digital workspaces are rich in engagement tools, virtual meeting platforms, and asynchronous feedback systems, providing access to leadership across different time zones.

Tools and Technology

Design and Creative Platforms

  • Canva, Figma, or Adobe Creative Cloud for design storytelling

Social Media Management

  • Hootsuite, Buffer, or Sprout Social to manage and measure social engagement

Talent Marketing Integration

  • HubSpot, Greenhouse, or Lever for employer marketing integration

Collaboration and Communication

  • Google Workspace, Notion, Slack, and Zoom for seamless cross-functional collaboration

Analytics and Feedback

  • Survey tools and analytics dashboards to track campaign resonance and cultural feedback

Ideal Candidate Profile

Qualities We Admire

We’re on the hunt for someone who is equal parts storyteller and strategist. You know how to balance data with emotion and creativity with consistency. You live and breathe employer branding, and you're motivated by the challenge of translating values into visual and verbal language that resonates globally.

Required Qualifications

  • Bachelor’s degree in Public Relations, Marketing, Brand Strategy, Human Resources, or a similar field
  • 3+ years of experience in employer branding, talent attraction, or organizational culture communication
  • Proven writing ability and a flair for shaping compelling messages that spark interest and build rapport
  • Clear understanding of digital behavior, audience targeting, and messaging that resonates
  • Effective in managing multiple initiatives simultaneously with attention to detail and timelines
  • Enthusiasm for remote-first organizations and an understanding of storytelling for distributed teams
  • Sensitivity to design and brand alignment across various content platforms
  • Collaborative mindset with the ability to coordinate across departments and communicate effectively

Exciting Perks and Benefits

  • Remote-First Culture: Work from anywhere, with flexibility to design your ideal schedule
  • Growth Allowance: Annual stipend for learning, certifications, and conference participation
  • Wellness Coverage: Comprehensive healthcare for you and your family, including mental health support
  • Time Off That Counts: Generous paid leave, plus floating holidays and wellness days
  • Creative Freedom: Empowerment to pitch new ideas and lead brand storytelling initiatives
  • Inclusive Environment: A workplace that champions diversity and celebrates unique perspectives

Strategic Role Impact

Redefining Talent Engagement

You won't just support recruitment efforts—you'll redefine them. By helping the world understand who we are and why we matter as an employer, you’ll play a pivotal part in shaping how the next generation of talent views work. Whether you’re revamping our careers page to highlight our hybrid flexibility or producing a campaign on our global mentorship program, your work will influence the way candidates feel about joining our journey.

Long-Term Growth Pathways

Career Progression

This position isn’t just a job—it’s a launchpad. As our Employer Branding Specialist, you’ll gain exposure to global recruitment strategies, talent engagement trends, and digital marketing innovations. With time and proven impact, you’ll have opportunities to grow into leadership roles such as Employer Brand Manager, Head of People Marketing, or Director of Talent Experience.

Your Next Big Opportunity Awaits—Apply Now!

If you're ready to energize a brand and inspire talent from every corner of the world, we want to hear from you. Let’s craft stories that matter. Let’s build a workplace the world wants to be part of. Let’s do this—together.