Remote Property Marketing Manager
Description
Remote Property Marketing Manager
Introduction: Unleash Your Creative Genius Remotely
Are you a visionary with a flair for branding and digital storytelling? Do you thrive in dynamic environments where strategy and creativity meet? If so, this is your opportunity to lead from the front. We're on the hunt for a Remote Property Marketing Manager to shape the future of property marketing with inventive campaigns, data-backed decisions, and compelling narratives. With a fully remote setup and an annual salary of $77,909, this role is designed for a driven creative who is ready to inspire and innovate.
Our Vision: Building Stories That Sell Spaces
Behind every listing is a story. Our culture is rooted in transforming real estate into remarkable experiences, where data informs decisions and storytelling drives conversions. We're rewriting the marketing playbook with a commitment to excellence, design-forward thinking, and relentless innovation. This role is at the heart of that mission, empowering you to lead strategic marketing efforts that resonate with modern audiences and deliver measurable results.
Key Responsibilities
Marketing Strategy & Campaign Leadership
- Develop tailored marketing plans for residential, commercial, and short-term rental properties that stand out in competitive digital spaces.
- Lead multi-channel campaigns across social platforms, digital media, and property portals to drive lead generation.
- Monitor performance analytics and refine strategy using insights to improve engagement, reach, and ROI.
Creative Content & Brand Development
- Craft visually appealing digital content and storytelling assets that capture the essence of each property.
- Collaborate with designers, copywriters, and videographers to produce virtual tours, highlight reels, and branded collateral.
- Ensure a consistent voice, tone, and aesthetic across all marketing touchpoints that align with the brand's narrative.
Digital Experience & SEO Execution
- Optimize listings for searchability using intelligent metadata, intuitive tagging, and keyword-rich content.
- Implement best practices for image alt-texts, mobile-friendly designs, and accessibility-focused layouts.
- Use behavioral data, A/B testing, and heatmaps to fine-tune landing pages and campaign structures.
Property-Specific Initiatives
- Customize marketing strategies based on property type, location trends, buyer personas, and seasonal behavior.
- Partner with agents and portfolio managers to understand asset performance and target audience preferences.
- Highlight architectural details, lifestyle benefits, and investment potential with magnetic storytelling.
Work Environment: Creative Freedom From Anywhere
Imagine working from your favorite café, your home office, or while traveling—all while shaping campaigns that move markets. This fully remote position offers you the flexibility to design your schedule around peak productivity hours, allowing you to ideate, create, and deliver with space to spare. Expect a fast-paced, idea-rich culture that thrives on collaboration, innovation, and a shared drive for results.
We prioritize asynchronous communication, providing ample quiet time for focused work. Regular creative syncs and brainstorming huddles provide energizing touchpoints with colleagues across disciplines—from sales to UX design—who share your passion and inventiveness.
Tools and Technology You’ll Use
- Adobe Creative Cloud Suite: Photoshop, Illustrator, InDesign, Premiere Pro
- Figma & Canva: For collaborative design prototyping and rapid content production
- HubSpot, Hootsuite & Mailchimp: Marketing automation, social scheduling, and email campaigns
- Google Analytics & Hotjar: Data analysis, behavioral insights, and performance optimization
- CMS platforms: WordPress, Squarespace, and Webflow for dynamic property showcases
- Project management: Asana, Notion, or Trello to keep things organized and streamlined
Qualifications & Creative DNA
Required Experience & Skills
- Bachelor’s degree in Marketing, Communications, Design, or a comparable discipline
- At least three years of hands-on experience in digital marketing, ideally with exposure to the real estate or lifestyle industries
- Strong understanding of branding, copywriting, and consumer psychology
- Excellent visual literacy and an eye for layout, typography, and image balance
- Knowledge of paid ad platforms (Facebook Ads Manager, Google Ads)
Bonus Traits
- Experience marketing luxury real estate, co-living spaces, or destination rentals
- Background in growth marketing or SEO for property-focused marketplaces
- A portfolio that reflects versatility, originality, and a bold, creative voice
- Enthusiasm for emerging marketing trends such as interactive content, augmented reality, and influencer partnerships
Opportunities for Growth
In this role, your voice matters, your ideas take flight, and your success is amplified. We’re a team that celebrates imaginative risk-takers, big thinkers, and diligent doers. Whether you're building marketing blueprints from scratch or launching a bold rebranding campaign, your work directly fuels our evolution.
We provide continuous learning opportunities—think masterclasses in performance marketing, cross-training with real estate strategists, and deep dives into analytics dashboards. You’ll also gain access to a growing internal mentorship program and creative labs where concepts are tested, refined, and brought to life.
Why You’ll Love Working Here
- 💻 100% Remote Flexibility
- 🧠 Creative Ownership & Autonomy
- 🎓 Learning Allowance & Mentorship
- 🧩 Cross-Functional Collaboration
- 💬 Transparent Feedback Culture
- 🌍 Global Team with Local Impact
- 🎯 Impact-Driven Marketing Campaigns
You won’t be another cog in the machine. You’ll be a force of storytelling, data-savviness, and inventive thinking, driving the digital presence of sought-after properties around the world.
Call to Action: Ready to Tell the Next Big Story?
If you're passionate about branding, energized by digital storytelling, and obsessed with delivering work that captivates, we want to hear from you. Join us and lead the future of property marketing—one imaginative campaign at a time. Apply now and let’s create the unexpected together.